About Us

I'm a company of one — for now. Professionally, I come from the video game space, where I led the data team at a successful company tracking the global gaming market. I know what it takes to build intelligence infrastructure from scratch in an entertainment vertical, and I know what happens when you get it right.

In terms of anime, I'm just a guy who started watching Naruto in middle school and is now genuinely pumped that he has a chance to turn one of his passions into a business.

Anyone providing numbers or data on anime isn't doing it with anime as the focus — it just happens to be part of their lineup. That's a big gap. As I started following more professionals in the space, reading newsletters, attending conversations, one thing became clear: there's a real need for anime marketers in the east trying to understand markets in the west. They need to make better decisions — not just in publishing and marketing, but in branding, merchandising, and partnerships.

Having worked in gaming, I'm also very aware of the interest from non-endemic companies — brands and investors that aren't part of the industry — trying to get involved with popular culture through new mediums. Anime is one of those mediums. I want to help eastern studios and production houses gather more funding and investment from the west by uncovering the value this market holds. And hopefully, open up opportunities for production studios in the west to grow too.

This isn't a side project anymore.